Cadillac is extremely proud of the award that bears its name. It's the only award voted on by audience members themselves for their favorite film. The winning film will receive a $25,000 cash prize and an engraved sculpture to help mark the moment. Last year's winner was Paul Taylor for We Are Together, a documentary about a South African orphanage. Upon receiving his award, Taylor generously declared his intention to donate his prize money to the orphanage featured in his film.